5.05.09

How to Search Engine Optimise a site – from scratch

Article by Guy Levine

Sometimes, starting from the beginning is the best place to be. You have no mistakes or hurdles to overcome and can get stuck in.
So if I were starting a site from scratch, what would I do?
1.       Buy a domain name with the search term in it as it always helps.
2.       If possible have a [...]

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18.07.08

Link building of the future

Article by Guy Levine

In the previous posting we asked the question does traditional Link Building work?  The answer is no.  The question is then how do we Link Build not just for today but tomorrow?
First point to make is traditional link building is no longer that effective because it deals with the web of yesterday.  In fact if [...]

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http://www.returnondigital.com/blog/link-building-of-the-future

4.06.08

Link building harbours insanity!

Article by Guy Levine

Reading my emails last night, I saw a great piece from one of those internet guru types. You know the ones! As it happens I have met this one and his content is good.
His plan was to run a competition offering a prize to the person who generates the most incoming links to his website. [...]

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http://www.returnondigital.com/blog/link-building-harbours-insanity

28.05.08

Authority Sites and Anchor Text

Article by Guy Levine

Within the SEO Company world, there are two key terms which will come up a lot – Authority sites and anchor text. So what are they and what do they mean?
Anchor Text
Anchor text is the word or phrase which appears as the link. The anchor text you will probably have the most appreciation of is [...]

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12.05.08

Critical SEO Success Factor

Article by Guy Levine

As you might be able to tell from the recent blog postings about link building, it is extremely important. In fact, many think it is the trump card for many an effective SEO Company. While it is possible to buy links, this posting is dedicated to generating your own bona fide incoming links.
1. Write something useful [...]

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