Google’s move from a free service to a cost per click model in Google Shopping may cause serious disruption for existing and potential users. The changes are due to roll out from the 13th February so what does this mean for your business?
As well as a change to the process (which is no longer a case of simply submitting a product feed) the change to a cost per click model could remove the level playing field that existed in the free model, ensuring that bigger retailers get more exposure as they have the budgets to pay for a higher cost per click.
If you are a current user of Google shopping or an e-commerce business wanting to gain extra traffic from this service this presentation is essential viewing.
1) What the changes will mean to your business and existing Google accounts.
2) How to set up the new product listing ads and comply with the new guidelines.
3) The best strategy to optimise feeds, monitor your account and get a return on investment.
Join us FREE on Thursday 21st February 2013 from 1.00 pm – 1.30 pm
To register for this event: CLICK HERE
In the meantime if you would like to discuss the changes further with a member of our team please don’t hesitate to contact us on 0845 86 22 122.