YouTube keyword research tool – is there any point?
One of the key tools that I use when carrying out a bit of SEO keyword research is the Google Adwords Keyword Tool – it provides an excellent insight into the search behaviour of it’s users and will help you pick out the competitive keywords within your niche as well as few pointers towards some [...]
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Would you bid in Adwords or optimise for your competitors brand & company name?
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This is an interesting and controversial topic which caused a big law suit between Marks & Spencer and Interflora.
Here is the scenario.
You (or your client) wants to appear in the search results for a competitors brand, company name or products. You add them as keywords to your paid search account and start creating and [...]
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Everyone else still uses the meta keyword tag, should I?
Back in the day, when Google was a merely a glint in Infoseek’s eyes, the way to top the rankings was easy with some crafty on site search engine optimisation – stuff your keyword meta tags full of irrelevant keywords and before you knew it, your site would be number one for “porn”, “cheap Viagra” [...]
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Google Keyword Tool Update
Anyone who uses the Google keyword tool regularly, or in our case all day every day, might have noticed a little tweak which is now available. It’s got to be said, with all these keyword tools including the offerings from Google and Wordtracker and the many others, you are never quite sure of where the [...]
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Keyword Research Followup
In this post we will review the results of our Adwords Keyword Research Tool Trial which was a follow up to our synopsis of recent happenings and changes by the Search Engines.
To recap Adsense have recently change the figures they show – this is a massive, massive deal. Why? Well lets start from the beginning.
If [...]
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