Back in July Google announced the addition of ‘Top vs. Side’ performance segmentation to how ads perform above or to the side of organic search results. The official release can be found here. The ‘Top vs. Side’ data can be … Continue reading →
Only a short post today. For those dear readers not based in the UK, one of our major motorways is partially shut due to an accident a few days ago. Today I received the following emai Continue reading →
Last night Dr Dave Chaffey was in town speaking at Manchester Metropolitan Uni. The event was well attended by marketing students and many digital professionals from the local area that had come to listen to Dave Chaffey’s trends for digital marketing in 2011.