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Category Archives: Conversion

You Can Now Link Multiple Adwords Accounts To Your Analytics Account

Up until yesterday it was only possible to link one AdWords account to your Analytics account.

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Top vs. Side Adwords Performance

Back in July Google announced the addition of ‘Top vs. Side’ performance segmentation to how ads perform above or to the side of organic search results. The official release can be found here. The ‘Top vs. Side’ data can be …
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The difference between good companies & great companies

Only a short post today. For those dear readers not based in the UK, one of our major motorways is partially shut due to an accident a few days ago. Today I received the following emai
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Google Adwords – Yet another change to make more money for themselves

Recently Google announced the retirement of the position preference feature within Google AdWords.
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Show AdWords ads that are most likely to receive conversions

Google recently launched a new ad rotation setting that allows you to show the ads that are most likely to receive conversions
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