Monthly Archives: October 2010
Well, after weeks of preparation, unbeaten in “qualifying” with a set of results that suggested we could do well and go far in the Creative Cup, we went and did an England and bombed out early doors, shattering the misplaced hopes and dreams of rest of the office.
I was just browsing the internet today and noticed that Google have decided to highlight their search results in blue when you hover over them. If you are interested in a particular search result, then it certainly makes it more prominent for the user if they hover over it. Could this lead to better click though rates?
Google are improving the way they display search results for a range of search terms and it appears that my machine is the local Google test Centre here at the Return on Digital office based in Manchester city centre. Now some would say that I have been selected at random, but I’d like to think it’s more because of my well rounded personality as an experienced web user! Whatever the case, I have noticed that Google have changed the way they display local search results.