Monthly Archives: March 2010
The real money is in your database…not just SEO/SEM
Most of our clients are obsessed with driving new traffic to their website, and rightly so. After working with a cutting edge Digital Marketing Agency like ourselves, they will know the conversion rate of their site, even the conversion rate of brand traffic versus keyword traffic, and know that if the conversion rate is 5%, then every 100 people equals 5 more sales.
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Facebook ate my hamster
There is no denying that social media is rapidly becoming a part of our everyday lives as we log into Facebook, Twitter etc on a daily basis and to an extent carry out a big part of our work/social life through these mediums.
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The Importance of Avoiding Bad SEO Content
It seems to be a common misconception that writing SEO content is all about getting as many key words and phrases into your copy as possible as this will boost your search engine rankings and thus lead to more conversions.
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Google – Censorship & Designer Bags
Google are usually never that far away from the technology news, especially from those of us who work in the world of search. Usually, algorithm updates and penalties are high on the order of discussion amongst us SEO’s, but when Google hits the mainstream news it’s rarely over something small.
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Speaking At The Entrepreneurs’ Business Academy With James Caan
A while ago I was asked to speak at The Entrepreneurs’ Business Academy which is a joint venture between James Caan and one of our clients. I am also pleased to say I have been named as one of their Millionaire Mentors.
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