Monthly Archives: September 2009
Viral Videos – The Good the Bad and the Blend!
Viral videos have been born out of the success of video sharing sites such as YouTube. Videos can be easily shot nowadays, many of us having video cameras built into our mobile phones and YouTube makes it easy to braodcast …
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Close encounters of the Google kind
Google will often introduce a new graphic for the day when there is some sort of special occasion, famous birthday or just a general celebration they feel they can accommodate within their logo, though the current “crop” have got us …
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PPC Keyword War – The Real World Examples
Following on from yesterdays post, there was a turf war between Marks And Spencer and Interflora. Two interesting links about it are below http://www.theregister.co.uk/2008/12/04/interflora_google_keywords/ http://blog.interflora.co.uk/illegal-free-riding-on-the-interflora-brand/ Basically Interflora is suing Marks & Spencer for using Interflora as a keyword, and spelling …
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Should I bid on my Competitors Company or Product names in Pay Per Click?
When it comes to Pay Per Click, one of the questions we get asked most often is “should I bid on my competitors company name and or use their company name in the copy?” There are different answers to the …
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